Logo Design

Your logo identifies your business or product and a well-designed logo gives your company an impression of professionalism. And it is not just for your business card! Websites are often your first interface with your target audience and an outstanding logo needs to be integrated into your website design. It is the key visual component of your brand identity and should distinguish you from your competition. The right logo speaks volumes about your company!

I’ve created logo designs for a wide variety of businesses in the greater Atlanta area and beyond. Shown here are just some of the logos I designed.

First of two approaches for Emory School of Nursing summer seminar on symptoms and omics. “Omics” here refers to metabolomics represented by the molecular carbon ring. The color palette was developed to work with the Emory branded colors.

This firm designs leadership programs for large companies. Their unique approach emphasizes collaboration with the company leaders to create a more caring company culture. The colors are based on their branded instructional graphics.

Logo design for boutique facial products company to be used on serum bottles, packaging, stationery and website. The look has a refined look to appeal to women 40+ years old.

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This is for a unique mental health practice that incorporates psychotherapy and meditation practices. The client wanted to emphasize the integration of the therapies they provide. The challenge was to work with a long business name with the four areas of counseling.

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The client, a business management consultant wanted the logo to allude to “pearl of wisdom” referenced in their tagline, “EMBRACE THE WISDOM”. Hence, the abstract pearl in shell.

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Law firm logos tend to be straightforward serif text designs. I wanted to create something more creative but still appropriate for a law firm. My solution was a simple, sophisticated graphic element to compliment the firm name. The use of a bird was a sly play on her name and could lend itself well to a simple abstraction.

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Logo for a strategic marketing and management consulting firm. The challenge was to incorporate the “sprout” element into a logo but with a sophisticated feel appropriate for their service sector. The result was a subtle leaf motif with a sleek modern font and color palette.

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Logo design for a nationally recognized web design and interactive marketing company based in Atlanta. The owner, a born and bred Southerner, named the company after her favorite Southern refreshment. The whirlpool conveys the message that this company is ready to “stir up” creative strategies for their client.

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Logo for Arkin Consulting Group, a consulting firm specializing in medical device regulatory compliance. The letters A, C and G are integrated to create a bold yet abstract design.

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Gilbert Tweed, a New York based executive placement firm wanted to emphasize their international reach and office locations worldwide.  

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